SM Development Corporation (SMDC) has made a significant service donation to the National Museum of the Philippines (NMP), including crucial repairs and maintenance for the air conditioning system at the National Museum of Natural History. This partnership aims to enrich Filipino lives through cultural heritage and ensure a comfortable and enjoyable experience for visitors. SM Supermalls will also provide marketing support to promote the NMP's cultural mission.
This partnership signifies a commitment to enriching Filipino lives through cultural heritage.The National Museum of the Philippines recently received a significant boost with a service donation from SM Development Corporation , underscoring a milestone in the museum's history. The donation was formally accepted on January 31.From left: National Museum of the Philippines deputy director-general for administration Atty. Ma.
"We're thrilled to be a part of this exciting collaboration," said SM SupermallsExecutive Vice President for Marketing Jonjon San Agustin."Through strategic promotions across our malls, we aim to significantly amplify the reach of the NMP and its mission of universal access to cultural heritage." SM Supermalls' marketing efforts will ensure the NMP can connect with a wider audience over the next three years. This aligns perfectly with SMDC's sentiment, as expressed by SMDC Executive Vice President for Project DevelopmentGrace Evangeline Sta. Ana:"This partnership reflects SMDC's dedication to nation-building. We're proud to support the arts and contribute to a richer cultural experience for Filipinos.
NATIONAL MUSEUM SM DEVELOPMENT CORPORATION CULTURAL HERITAGE PHILIPPINE CULTURE PHILANTHROPY
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