SM unveils new merch to support DENR's 'Save from Extinction' campaign
SM is amplifying its commitment to wildlife conservation with the launch of a captivating new merchandise line dedicated to six of the Philippines' most endangered species. At the forefront of this initiative are plushies of the Philippine eagle, Philippine cockatoo, pawikan, dugong, tamaraw and pangolin, which are adorable symbols of hope that carry an urgent message: Save them from extinction. There is more to this exciting campaign than cuddly toys from Toy Kingdom.
has also partnered with wildlife conservation groups to safeguard these animals such as the Forest Foundation Philippines, Katala Foundation, Philippine Eagle Foundation, World Wide Fund for Nature-Philippines, D'Aboville Foundation and the Zoological Society of London. Proceeds from every purchase in this collection will directly support the conservation programs of the
and its partner nongovernmental organizations . In addition to the merchandise, Banco De Oro Unibank Inc., a key partner in the campaign, is offering donation channels to make it even easier for the public to contribute. The public can easily make donations through BDO ATMs and branches nationwide as well as through the BDO Online app. All collected funds will go to the partner NGOs dedicated to the conservation of these species.
Unveils New Merch To Support DENR's 'Save From Extinction' Campaign
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