CHEF Tony's Popcorn, known for its gourmet offerings, saw a leap in its sales through TikTok Shop.
CHEF Tony's Popcorn , known for its gourmet offerings, saw a leap in its sales through TikTok Shop.Founded by Tony Elepano in November 2005, Chef Tony's Popcorn has developed over 70 unique flavors, including local favorites like BBQ Ribs Adobo and Kare-Kare.' Popcorn appealed to me because it's a whole grain snack, offering high fiber content,' Elepano said. 'As a chef, I thought I could always come up with different flavors for it.
The integration with TikTok Shop in October 2023 marked a significant turning point for Chef Tony's Popcorn, facilitating access to a broader audience and streamlining the shopping experience through mobile devices.'TikTok Shop leveled the playing field for new entrepreneurs like us,' Elepano said. 'It's a powerful platform to showcase our products and engage directly with customers.
Brand Widens Reach With Tiktok
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