Tourism Secretary Christina Garcia-Frasco highlights the Philippines's tourism recovery and growth, emphasizing sustainable development and collaboration as key strategies to become a global tourism powerhouse.
Tourism Secretary Christina Garcia-Frasco speaks at the 10th International Travel Festival 2025 in Cebu City on March 14, 2025. Cebu City – The Philippines aims to become a global tourism powerhouse, emphasizing collaboration and sustainable development, highlighting the country’s resilience and growth despite past challenges.
“The Marcos administration’s investments in tourism infrastructure and sustainable practices have boosted the industry, employing 16.4 million Filipinos directly and indirectly. We continue to work with industry leaders, entrepreneurs, and travel enthusiasts to shape a resilient and competitive tourism sector,” Frasco said.
Frasco lauded the ITF organizers for promoting the Philippines as a top tourism destination, and credits stakeholders for the construction of tourist infrastructure funded by travel taxes. The Mactan-Cebu International Airport was recently recognized as the best airport in the Asia-Pacific region in the 5-15 million passenger category, highlighting Cebu’s diverse tourism offerings, from historical landmarks to natural attractions, along with the warm hospitality of its people.
PHILIPPINES TOURISM SUSTAINABILITY COLLABORATION CEBU CITY
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