THE new era of “content creation,” where creativity and technology converge to populate the current media landscape, is creating new job opportunities, especially in the field of creative digital marketing.
This emerging trend positions educational institutions like Asia Pacific College , which is a part of the SM Group, with its Multimedia Arts program at the forefront of providing an art education that serves as a viable springboard to stable careers.
SM has long been a staunch advocate of quality education accessible to the underprivileged that leads to practical and meaningful jobs. APC is a direct result of this effort as it operates as a non-profit and non-stock institution. Students get to use several program-specific software to assist them in working on projects involving 2-D and 3-D animation, digital sculpting and painting, multimedia publishing, sound design and video production, as well as photography.
“Our program is unique due to its highly focused and in-depth courses,” said APC executive director Robert Besana. “The extensive hours students spend in the studio producing creative works are paramount to their learning. The more time they dedicate to studio work, the more they hone their skills. Additionally, the mentor-apprentice dynamics between professors and students are key to creating a more engaging learning environment.
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