Y2K fashion has captured the bridal scene as the hyperfeminine meet frilly floral printed slips and butterfly patterns.
Designer and entrepreneur Roxoanne Bagano-Dizon of wedding atelier Roxoanne Bagano Couture noted the move was motivated by a younger demographic, who takes inspiration from the short video-sharing app TikTok.Ruffles — as seen in this design by Christopher John Rogers — are ideal for contemporary brides.
We now observe a spike in prom-related hashtags,' she explained.'Hashtags such as StatementBows, Ruffles, 90sMinimalist, and Y2Kdetails have taken reign. This also indicates that occasion wear patterns have continued to be normalized since its 2022 boom.'To guide the beloved brides-to-be, Bagano-Dizon highlighted key ideas from WGSN, a global authority on change powered by over 250 data scientists.
Hyperfeminine Transitional Looks 2024'S Biggest Bridal Trends
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