SAN FRANCISCO — X rival Bluesky on Monday said it was adding blue checks to accounts that have been verified to confirm users are who they claim to be.
In a blog post, the company said it would 'proactively verify authentic and notable accounts and display a blue check next to their names.' 'Trust is everything,' the team said in the post. The move mirrors a feature once deployed at Twitter in an effort to thwart imposters and help users know when account holders were authentic. Billionaire Elon Musk did away with verifying who was behind accounts after he bought Twitter, now called X, in 2022.
He said at the time that centralized attempts to police abuse and misinformation on a platform like Twitter were unlikely to work, and that he wanted to give users more control of personal data and content moderation. Bluesky did not see the light of day until 2023, the year after Twitter was bought by Musk -- a key ally of US President Donald Trump who has pushed misinformation on his platform since his takeover.
Bluesky Adds Blue Checks For Trusted Accounts
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