With value-adding services, e-commerce to persist despite looser restrictions - BusinessWorld Online

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With value-adding services, e-commerce to persist despite looser restrictions - BusinessWorld Online
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People will continue to shop online even after pandemic restrictions have been loosened as long as businesses provide more value than they did during pre-pandemic times, according to e-commerce company partners of ShopBack, a cashback rewards program.

July 20, 2022 | 5:23 pmPeople will continue to shop online even after coronavirus disease 2019 restrictions have been loosened as long as businesses provide more value than they did during pre-pandemic times, according to e-commerce company partners ofPanda Pro, a subscription program under FoodPanda PH, offers customers exclusive monthly deals and benefits brand partners through promotions.

Nathalie C. Salcedo, growth lead of local grocery delivery service MetroMart, added that convenience means being present on all channels instead of converting customers from offline to online. Edamama, which offers a curated collection of baby and maternal products and services, integrated its various channels leading to its highest gross merchandising value since its launch in 2019.

Two-thirds of Filipino consumers who purchased online plan to continue to buy online even after quarantine restrictions are removed,. The Chicago-headquartered firm also noted that the change in Filipinos’ shopping culture due to the pandemic crisis is becoming permanent.

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