Why are we so obsessed with 2000s Filipino pop culture? - SCOUT

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Why are we so obsessed with 2000s Filipino pop culture? - SCOUT
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Why are we so obsessed with 2000s Filipino pop culture? | via scoutmagph

In the Filipino webspace, two things inevitably exist: 1) memes about the present, and 2) memes about the past—particularly, the 2000s.

Whether it’s Ai-Ai delas Alas shouting “Ten-ten!” in “Tanging Ina” or a line-by-line rendition of that scene™ from “One More Chance,” Y2K Filipino pop culture has entered public consciousness again. What was once considered “corny” or “tacky” is now embraced by the internet, thanks, in part, to a “camp is the new cool” mindset.

But, let’s backtrack. How did the subject of our cringing become an unadulterated obsession? In the fourth and final episode of our video series

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