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From fabricated images of Donald Trump’s arrest to a video depicting a dystopian future under Joe Biden, the 2024 White House race faces a firehose of tech-enabled disinformation in what is widely billed as America’s first AI election.
At the same time, campaigns are likely to use the technology to boost operational efficiency in everything from voter database analysis to drafting fundraising emails. Other campaign-related examples of AI imagery include fake photos of Trump being hauled away by New York police officers and video of Biden declaring a national draft to support Ukraine’s war effort against Russia.“Generative AI threatens to supercharge online disinformation campaigns,” the nonprofit Freedom House said in a recent report, warning that the technology was already being used to smear electoral opponents in the United States.
About one-third of Americans said they will be less trusting of the results because of AI, according to the poll. Campaign staff previously relied on expensive consultants to develop outreach plans and spent hours on drafting speeches, talking points and social media posts, but AI has made the same jobs possible within a fraction of that time, Reavie told AFP.
Authorities are scrambling to set up guardrails for AI, with several US states such as Minnesota passing legislation to criminalize deepfakes aimed at hurting political candidates or influencing elections.
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