The love boom: why romance novels are the biggest they’ve been for 10 years

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The love boom: why romance novels are the biggest they’ve been for 10 years
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The books that might once have been hidden in bedside drawers are flying off the shelves – and young readers are the driving force. How did happy ever after come back in fashion?

, published this year, follows a British-Nigerian Christian woman who is under pressure to get married. “It just makes sense for books to represent the people that are in society,” says Blackburn.and neurodiversity in his books, including Heat Wave, the final part of his young adult trilogy. It follows Nick, a queer 16-year-old with ADHD who loves superheroes. “Romance just doesn’t have to be for straight people any more,” he says.

Today’s authors are increasingly declining the classic resolution in favour of self-love, singledom or acceptance, says author Imogen Crimp. “Our romance novels, rather than fitting into the traditional definition, are much more likely to explore these kind of grey areas of relationships: whether or not you actually should be with a person, and what sort of life might be better to live.”

In this turbulent era, romance fiction is – for the most part – serving readers with what they so pine for: the solace that comes with a happy ending, in all its many forms. “Romance novels have a kind of safety to them: almost invariably, you know where we’re going to end up – the happy ever after – and it’s about how we get there,” as O’Leary puts it. “In a world where everything feels unstable, there is something so comforting about knowing the ending before you even start.

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