SURGING DEMAND: Non-alcoholic brands ramp up production in Canada

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SURGING DEMAND: Non-alcoholic brands ramp up production in Canada
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As Canadians increasingly look to drink less or not at all, non\u002Dalcoholic beverage companies are working hard to meet the rising demand.

But that increased demand has led to some hiccups along the way.

Along with the increase in producers, there are also companies launching that import and distribute non-alcoholic drinks to retailers, restaurants and bars. Fiona Hepher, the company’s creative director and co-founder, said demand is steadily increasing as more people try non-alcoholic drinks and have their assumptions about them dashed.

He noted that smaller, independent and specialty stores are much more likely to carry a wide array of non-alcoholic drinks, especially the newer, more innovative brands. Over the next couple of years, retail options will have to expand in a more mainstream way, he said. According to payments company Square, sales of mocktails hit an all-time high in the first half of January 2023, with 123 per cent growth year over year.

Thompson said in January, Clearsips signed up more than 20 new restaurant clients, a significant bump from single-digit numbers in previous months.

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