For over two decades, Starbucks has captured the holiday spirit in the Philippines through its annual holiday tradition, a campaign that resonates deeply with Filipino customers.
Feliciano Rodriguez III With the launch of its 2025 Starbucks Traditions Collection today, Oct. 29, 2024, the brand is once again inviting customers to “Sip, Celebrate, and Repeat,” making the holiday season even more festive.
Jamie Silva, senior manager, marketing, Starbucks Philippines at the media preview of the 2025 Starbucks Traditions Campaign This year’s collection includes five items, available with 17 e-stickers, which customers can earn by purchasing their favorite Starbucks drinks. Highlighting the collection are items like the 2025 Sable Planner and Pouch, featuring a leather cover in rich sable and a matching rose-gold pen. For customers who prefer cold beverages, the Turquoise and Indigo Cold Cups, with their vibrant hues, are designed to keep iced drinks refreshing and stylish.
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