Defining the News
Smart Communications, Inc. took home the lone Gold citation for Single Medium – Out of Home Marketing Communications Channels category at the 2024 Panata Brand Effectiveness Awards recently at Seda Hotel, Bonifacio Global City.
Smart, an official global partner of the FIBA Basketball World Cup 2023, hosted the historic basketball tournament and turned the Mall of Asia Ball into a massive basketball with a hoop OOH to celebrate the tournament and the Filipinos’ love of the game. With the help of Metropolis Evolving Media Solutions Corp.
“Smart’s MOA Ball OOH really took our FIBA World Cup 2023 hosting to a whole new level for basketball fans and FIBA delegates from all over the world,” added Lloyd Manaloto, First Vice President at Smart.
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