SIGNATURE Series by SM Residences, the premium residential brand of SM Prime Holdings Inc., is finalizing a strategic partnership for a landmark development in Makati City.
In a disclosure on Thursday, SM Prime said the development would be located in an upscale enclave, placing the planned Signature Series project in one of the most desirable luxury residential areas in the country.“If we study the residential market in the Philippines, we see that the space for premium primary residential has not yet been addressed to its best capacity,' Signature Series Group Head Jose Juan Jugo said.
Jugo noted that the availability of prime land in Makati was “extremely scarce,” pushing up the value of existing luxury properties and making new developments “highly anticipated and priced at a premium.”Citing Colliers Philippines’ first-quarter 2025 report, SM Prime said Makati’s central business district had less than 1 percent of unsold, ready-for-occupancy condominiums and a low office vacancy rate of around 8 percent, indicating sustained demand for upscale living.
Signature Series Finalizing Partnership For Makati Project
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