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Tindahan ni Aling Puring patrons, here’s something you’ll surely be proud of!Leading supermarket chain Puregold held its ground once again among banking, power and energy, and telecom giants in the latest Brand Finance Philippines 30 2024.The report was prepared by the London-based independent brand valuation consultancy agency, Brand Finance. For 2024, Puregold has maintained its place at the 9th spot, after posting a 16% in brand value in 2023.
Puregold also scored high on the Sustainability Perception Index, which reflects its forward-looking outlook towards environmental responsibility.Following through with their commitment, the company has implemented key initiatives to attain their sustainability goals.For instance, its “Walang Plastik Grocery Days” every Monday and Wednesday encourages Perks and Tindahan ni Aling Puring members to use eco bags when shopping, rewarding them with P1.00 cashback for every eco bag used, and up to P5.
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