The booming demand for items offers a glimpse into a royal memorabilia industry that has surged in the wake of the British monarch\u0027s death.
The booming demand to own these items offers a glimpse into a royal memorabilia industry that has surged in the wake of the British monarch’s death and is growing stronger as the globe continues with its 10 days of mourning leading up to her Monday funeral.Sign up to receive daily headline news from the Calgary SUN, a division of Postmedia Network Inc.By clicking on the sign up button you consent to receive the above newsletter from Postmedia Network Inc.
Demand soared once more, when the queen died on Sept. 8. In the last week, she sold four times the average of the last six months and searches for her products rose by 110 per cent. Visits to her shop are now even higher than during the jubilee.When compared to the five weeks before Sept. 8, sales of the silver stamp have increased by 900 per cent in the last week, said Canada Post spokesperson Lisa Liu.
“It marks the longest reign in British history and that’s quite, quite incredible, when you think about it,” said the marketing professor at the University of Toronto’s Rotman School of Management. He added the searches amount to an uptick from recent months, when Kijiji saw “little to no activity” linked to the queen.
There are crown-topped rubber ducks, queen bobbleheads, holiday ornaments sporting her initials and even tea bags made to look like she’s taking a dip in your mug.Article content But not all royal merchandise has value, Soberman warned. Limited edition items like the Barbies may fetch big bucks, but stamps and coins that are common won’t be worth much.Between celebrations, memorabilia, books and tourism, the Centre for Retail Research in Norfolk, England estimated William and Kate’s nuptials generated £407 million in sales, while Harry and Meaghan’s spurred £83 million and the birth of future king, Prince George, made £259 million.
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