Philippines faces rising AI-driven disinformation

Out of the 458 fact-check articles published by Rappler as of December 12, 2024, at least 57 — or 12% — involved AI-generated or manipulated images or videos

From deepfake videos to AI-manipulated photos, malicious actors weaponized artificial intelligence to sow confusion, deceive, manipulate, or scam people.

Disinformation networks have adopted sophisticated tactics, such as mimicking reputable news outlets to lend credibility to falsehoods. Instead of overt endorsements, these networks use AI to fabricate news segments, making it appear as though journalists are interviewing health practitioners endorsing products., a senatorial candidate, was notably targeted, with AI-generated materials falsely showing him endorsing health products. His wife, Dr.

Journalists frequently resort to time-consuming methods, such as tracing the origins of suspicious content and obtaining clarifications from affected individuals or institutions. The Comelec also launched Katotohanan, Katapatan at Katarungan sa Halalan, a task force that seeks to counter AI-driven disinformation on television, radio, print, and online.

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