The Philippine automotive industry is on track to achieve a historic milestone, with total vehicle sales predicted to exceed 500,000 units in 2024. Toyota maintained its dominance, while emerging brands like MG and Chinese entrants contributed to the market's impressive growth. This surge is attributed to a stronger economy, infrastructure development, and accessible financing options.
THE Philippine automotive industry is on the brink of making history, with total vehicle sales in 2024 reaching 486,206 units. Analysts predict this number will likely exceed 500,000 units once final reports are tallied, including figures from new entrants like Chinese as well as trucks and bus manufacturers. This would be the first time the country's automotive sales have crossed the half-million mark in a single year, highlighting the market's resilience and evolving dynamics.
Suzuki's growing dealership network and focus on affordability allowed it to maintain a strong presence in the entry-level segment.Isuzu sold 17,641 units, representing 3.63-percent of the market. Known for reliability, Isuzu dominated the commercial vehicle segment with the D-Max pickup and N-Series trucks, catering to logistics and transport needs. Consistent demand from business sectors and strong after-sales support cemented its role as a dependable choice.
AUTOMOTIVE SALES PHILIPPINE MARKET TOYOTA MITSUBISHI FORD NISSAN SUV PICKUP TRUCKS
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