A new study found that non-political Facebook pages in the Philippines that appear to be non-partisan, share content about political candidates, election news. PHVote WeDecide
Audience, reach, and information dissemination
The study defined non-political pages as pages that appear to have been put up for reasons unrelated to politics and elections. Top non-political page categories in terms of post volume were mostly entertainment pages labeled such as “activity_general,” “community_services,” or “topic_just_for_fun.”
This coordinated behavior shows malicious intent as it is inauthentic to how unique pages are managed by different administrators. Evidence of disguised propaganda was also found where seemingly non-political page names and descriptions were sharing candidate-related content. Gaming and music pages were found to be sharing content from official and unofficial pages of another presidential candidate, Ferdinand “Bongbong” Marcos Jr., and those with usernames containing the words “Duterte” and “Marcos.”
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