Sportswear giant Nike has suspended its partnership with Hockey Canada, pausing all support for the sport's national governing body amid an increasing backlash over its mishandling of alleged sexual assaults.
A Hockey Canada logo is shown on the jersey of a player with Canada’s National Junior Team during a training camp practice in Calgary, Alta., Tuesday, Aug. 2, 2022. Nike has suspended its partnership with and paused support for Hockey Canada as the sports organization faces increasing pressure to handle alleged sexual assaults. THE CANADIAN PRESS/Jeff McIntosh
The announcement caps a week that saw corporate sponsors including Chevrolet Canada, Scotiabank and Canadian Tire suspend their support for Hockey Canada. “We believe significant and substantive action is required to support athletes and transform hockey for future generations,” she said in a statement.
A spokesman for Bauer said Friday the company is monitoring the current developments involving Hockey Canada.
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