The next generation Tamaraw is built locally at Toyota’s Santa Rosa, Laguna plant, retaining its robust DNA while embracing modern innovations. Orders can now be placed for the new Tamaraw, with deliveries to begin next year.
Ian D. MagbanuaOrder books are now open for the next generation Toyota Tamaraw, marking a new era for this iconic nameplate. Deliveries will begin in January 2025. This highly anticipated vehicle, which combines versatility, durability, and modern functionality, was revealed during a nationwide event held simultaneously across eight key locations: Makati City, Quezon City, Pasay City, Pampanga, Laguna, Cebu City, Davao City, and Cagayan de Oro City.
During the launch, TMP President, Masando Hashimoto, emphasized the significance of customer feedback in shaping the Tamaraw’s evolution. “We sat down and communicated with potential customers to ask what they look for in the Tamaraw. Hearing their comments and requests face-to-face regarding our vehicles inspired and reminded me and our team to make ever-better cars,” Hashimoto shared.The next generation Tamaraw offers diesel and gasoline variants to meet diverse requirements.
Additional configurations include an upcoming Camper RV for recreational travel, an Ambulance for emergency medical services, a Patrol Van for law enforcement, and a Refrigerated Van for transporting perishable goods. TMP also showcased custom conversions, such as food trucks and mobile service vehicles, in partnership with Toyota Mobility Solutions Philippines.
TMP First Vice President for Vehicle Sales Operations, Danny Cruz, emphasized the vehicle’s versatility: “The next generation Tamaraw transforms to the body style best suited for your needs. We made sure we truly knew our customers by going to small and medium business owners all over the country to understand their mobility challenges.”The Tamaraw’s starting price for the 2.4 Dropside Diesel MT is ₱937,000. The 2.
TMP has partnered with Toyota Financial Services Philippines to provide flexible payment options, including low down payments and weekly schemes. Discounts on periodic maintenance service and customizable insurance plans further enhance the ownership experience.To strengthen the Tamaraw’s connection with Filipino audiences, TMP has appointed Coco Martin as its Bida Ambassador. Known for his versatility and resilience, Martin embodies the qualities of the Tamaraw.
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