Still going strong
What are some of the longest-running single generation cars in the world? Some prime examples include the Nissan Patrol Y61 and Toyota Land Cruiser 70. But none of them come close to the Mitsubishi L300.
Locally, the L300 as we know it today first appeared in 1987, nearly a decade after its launch in Japan. It was first made in Mitsubishi Motors Philippines’ assembly line in Cainta, Rizal and production was moved to Santa Rosa, Laguna after MMPC acquired what used to be the Ford Motor Philippines factory.
In case you missed it, the caption reads “Here today, tomorrow, and beyond!” Along with it is a futuristic background with, you guessed it, the L300 still doing its duties as a hauler. At this rate, we might as well call the L300 immortal. It has outlasted most of its competitors and even some of the later generation models from its family tree. Given its popularity, we reckon Mitsubishi will keep churning these out until it’s absolutely forced to stop doing so.
Mitsubishi L300 Mitsubishi Motors Philippines
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