Millennials, Gen Z now put premium on family protection, emergency plan

Millennials and Gen Z are placing a premium on family protection and emergency preparedness, according to a recent survey by PhilLife, a leading insurance

provider in the Philippines.

“A decade ago, investment growth was the top consideration when choosing insurance,” said Dr. Fernando Paragas, PhilLife’s market study lead researcher. “However, this post-pandemic survey shows a significant shift in priorities, with health emergencies and family protection taking precedence.” Tanco also serves as the president and CEO of PhilCare and was recently honored with the prestigious Circle of Excellence CEO of the Year award at the 2024 Asia CEO Award.

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