NEWLY appointed Acting Trade Secretary Cristina Aldeguer-Roque received her first marching order from President Ferdinand Marcos Jr.: Uplift the condition and competitiveness of the country's micro, small and medium enterprises (MSMEs) through digitalization and use of technology.
NEWLY appointed Acting Trade Secretary Cristina Aldeguer-Roque received her first marching order from President Ferdinand Marcos Jr.: Uplift the condition and competitiveness of the country's micro, small and medium enterprises through digitalization and use of technology.Marcos appointed Aldeguer-Roque as acting secretary of the Department of Trade and Industry , following Alfredo Pascual's decision to return to the private sector.
Acting Trade Secretary Cristina Aldeguer-Roque says that President Ferdinand Marcos Jr.’s marching order to her is to uplift the condition and competitiveness of micro, small and medium enterprises. During the Saturday News Forum in Quezon City on Aug. 3, 2024, Aldeguer-Roque said digitalization and the use of technology would play key roles in fulfilling DTI’s mandate.
So, because remember, if we have increased the sales and income of MSMEs even by 10 percent, it will greatly contribute to the country's economy — and this is an instantaneous increase,' she added.Aldeguer-Roque, who was the undersecretary for MSME prior to her new appointment, stressed the need to use the digital platform to make MSMEs competitive, considering the Philippines' huge population of 115.6 million, which would be a big market for MSME products.
Marching Order To DTI Acting Secretary: Uplift Msmes
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