JoyRide, the Philippines' leading superapp, collaborates with PLDT Enterprise to leverage cutting-edge connectivity solutions, bolstering its operational efficiency and driving innovation in the ride-hailing sector.
JoyRide, the Philippines' first and only homegrown superapp, has strengthened its commitment to revolutionizing the mobility and ride-hailing sector through a collaboration with PLDT Enterprise. This partnership leverages a comprehensive suite of connectivity and communication solutions, underlining PLDT Enterprise's role in empowering local players and supporting innovative business models.
\JoyRide, poised to adapt to the ever-evolving landscape and elevate its operations, will integrate PLDT Enterprise's fixed and wireless solutions, including Smart Messaging Suite, Smart Bro, Bizload, Smart Postpaid, SIP Trunk, and Direct Subscriber Line. These products are strategically designed to address JoyRide's escalating operational needs as it expands its services across Luzon, Visayas, and Mindanao, encompassing major cities like Metro Manila, Rizal, Bulacan, Cavite, Laguna, Cebu, Baguio, Cagayan de Oro, Naga, Legaspi, and Pampanga. Furthermore, with the recent launch of JoyRide Bus service on the SuperApp, commuters can now travel to Pampanga, Tarlac, Pangasinan, Baguio, and Cagayan via Victory Liner. \This partnership empowers JoyRide to enhance its services and operations through PLDT Enterprise's innovative connectivity solutions. The Smart Messaging Suite enables JoyRide to seamlessly engage with customers in real-time by sending One-Time Pins (OTPs), updates, and promotions, ensuring secure transactions and seamless communication. Smart Bro powers tablets installed in JoyRide taxis, transforming rides into interactive experiences by showcasing relevant content that keeps passengers engaged and entertained. For JoyRide riders, Smart Bizload simplifies staying connected, facilitating convenient, real-time mobile load reloading to maintain uninterrupted communication with customers. Meanwhile, Smart Postpaid equips JoyRide employees with connectivity and messaging plans, streamlining internal communication and ensuring operational efficiency. Lastly, SIP Trunk and Direct Subscriber Line empower JoyRide's high-volume call operations, providing clear voice quality and the capacity to handle high customer engagement demands, solidifying JoyRide's position as a top choice for commuters. \The collaboration between PLDT Enterprise and JoyRide exemplifies the transformative power of digitalization in the Philippines' transportation sector, which contributed approximately PHP 202.58 billion to the GDP in Q3 2024. JoyRide's adoption of digital tools enhances operational efficiency and promotes business continuity, reflecting the growing integration of technology in industries driving the digital economy. This partnership aligns with the UN Sustainable Development Goals, particularly SDG 9, by building resilient infrastructure and fostering sustainable industrialization. Moreover, JoyRide complements national efforts like the Public Transport Modernization Program, which consolidated 85% of Public Utility Vehicles to create a safer and eco-friendly transport system. \Mitch Locsin, First Vice President and Head of Enterprise and International Core Business at PLDT and Smart, emphasized the significance of this partnership: “Our partnership with JoyRide highlights the transformative power of technology in redefining the transportation landscape. By leveraging PLDT Enterprise’s suite of solutions, JoyRide is set to scale its operations while delivering smarter, safer, and more efficient services for commuters. Beyond improving operations, this collaboration aims to drive positive impact to the community by enhancing mobility, creating opportunities for drivers, and contributing to more sustainable urban transportation. At PLDT Enterprise, we remain committed to empowering Filipino businesses with innovative tools that drive digital transformation and improve the lives of people they serve, ensuring a more connected and inclusive future for all.” Neil Sherwin Yu, President of JoyRide, shared his excitement about the partnership: “As a proudly Filipino company, JoyRide is dedicated to enhancing the ride-hailing experience for our customers. Through PLDT Enterprise’s solutions, it is a win-win situation as we are equipped to deliver safer, more efficient, and affordable services while continuously improving the livelihoods of our riders. As we continuously enhance our operations, our commitment to our customers remains steadfast: to make every journey a joyride.
TECHNOLOGY MOBILITY PHILIPPINES DIGITAL TRANSFORMATION RIDE-HAILING
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