JAMA is making the Japan Mobility Show (formerly Tokyo Motor Show) an annual thing with a twist
For two decades, we had become accustomed to Japan’s major automotive show -the Tokyo Motor Show- as a biennial thing that happened in odd-numbered years. But now it seems Japan’s major auto industry association is making big changes to this tradition.
JAMA includes all of Japan’s car, truck engine, and motorcycle manufacturers such as Toyota, Nissan, Mitsubishi, Honda, Suzuki, Isuzu, Mazda, Hino, Kawasaki, Daihatsu, UD Trucks, Subaru, and Yamaha. For them to decide to embark on a change such as this is highly unusual, but it’s not so straightforward as just having another motor show.
Clearly, an effort to realign the event to embrace and push other forms of mobility. That’s why during the show, we saw a lot of other concepts and production versions of things like personal mobility devices and even aerial vehicles. But at the core, many of us still felt it was still a motor show at heart.
This is part of JAMA’s vision to transform the auto industry from focusing on cars to becoming suppliers of mobility products as well as mobility solutions for society as a whole. So, at the 2024 Japan Mobility Show, we probably won’t see any fancy concepts being launched, new production EVs or supercar reveals, but rather more technologies, wider mobility concepts, and the like.
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