Imaginative way to development: Creative economy’s share to GDP hits P1.60 trillion

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Imaginative way to development: Creative economy’s share to GDP hits P1.60 trillion
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With P1.60 trillion, the creative economy in the Philippines contributed 7.3 percent to the GDP in 2022, representing an increase of 12.1 percent from P1.43 trillion in 2021. Read this story by AdrianINQ to know more. INQFocus

According to the PSA, of all the creative industries, symbols and images had the highest share of 32.9 percent, or P528.35 billion, to the creative economy in 2022, higher by 10 percent than the P480.41 billion in 2021.Based on PSA data, symbols and images have had the highest contribution to the creative economy since 2018—P469.28 billion in 2018, P498.16 billion in 2019, and P450.04 billion in 2020.

Next to traditional cultural expression was symbols and images, which had 24.8 percent of all Filipinos employed in the creative economy. Advertising, research and development, and artistic service, meanwhile, employed 18 percent.Out of all the nine creative industries listed by the PSA, music, arts and entertainment had the least number of employed Filipino creatives at 0.7 percent, the same as in 2021, 2020, and 2019. Back in 2018, the said industry employed 0.6 percent.

As defined by UNCTAD, creative industries, which it said can pave the way for development, are “cycles of creating, producing and distributing goods and services that use creativity and intellectual capital as primary inputs.” Manila was listed as the fifth “least ideal,” next to Tel Aviv in Israel, Johannesburg in South Africa, and Mumbai and New Delhi in India. The “most ideal,” meanwhile, were Tokyo in Japan, London in England, Paris in France, Chicago in the US state of Illinois, and Toronto in Canada.

These metrics were considered by the company and its research arm: estimated number of “creative” roles available, average yearly salaries advertised for them, and cost of living as a single person excluding rent.

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