HK hotel firm seeks to expand Marco Polo brand into resorts, eyeing new partners

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HK hotel firm seeks to expand Marco Polo brand into resorts, eyeing new partners
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THE Hong Kong-based Wharf Hotels, owner of the Marco Polo brand, is looking to expand into the resort business and forge more partnerships with Filipino investors, as a way to grow its footprint in the Philippines.

Marco Polo Ortigas recently celebrated its 10th anniversary with a series of promotions. Inset photo, Thomas Salg, President of Wharf Hotels

He said these were discussed as possibilities with the different owners of the Marco Polo-managed properties in the country; in Ortigas , Cebu , and Davao . In their recent meeting, Salg said, “The strategy clearly right now is put the hotels back to that five-star level, where we we used to be. Build again…because we want to grow in the Philippines.” Once the owners see their hotels rebound and strengthen, he said, “The owners will recommend other owners.

“Pre-Covid, people traveled four times a year to the Philippines to have a face-to-face meeting. We may be back to two times a year,” with meetings now localized or regionalized. He attributed this to the lack of international flights and the cost of airfare. “Tickets right now are way more expensive than they used to be,” he noted.

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