Former Twitter exec says Musk rules by ‘gut’, not data

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Former Twitter exec says Musk rules by ‘gut’, not data
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Former Twitter exec says Musk rules by ‘gut’, not data FMTNews FMTBusiness

SAN FRANCISCO: A fired Twitter product manager said Elon Musk ran the company newly renamed X by instinct not data, surrounded by sycophants with his mood changing unpredictably.

Crawford joined Twitter when it bought her startup in 2020, before Musk bought the social media platform for US$44 billion.“The challenge is his personality and demeanour can turn on a dime going from excited to angry.” “Product and business decisions were nearly always the result of him following his gut instinct, and he didn’t seem compelled to seek out or rely on a lot of data or expertise to inform it.”

Musk has proven success tackling engineering problems, but a social networking platform requires emotional intelligence, Crawford said.

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