Creating Unforgettable Customer Journeys: RLC Residences aims to enhance customer experiences with Salesforce

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Creating Unforgettable Customer Journeys: RLC Residences aims to enhance customer experiences with Salesforce
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RLC Residences taps on the Salesforce Platform, including Data Cloud, Customer 360 applications, and Einstein AI to bring its customer-centric vision to

Sujith Abraham - SVP & GM, Salesforce ASEAN, Chad Sotelo - SVP and BUGM, RLC Residences and Chief Marketing Officer, Robinsons Land, Abhijeet Kulkarni - Founder & CEO, Appistoki Consulting life

“This partnership started with one vision in our minds—delivering a customer-first approach across all touchpoints, ensuring that every encounter—from the first inquiry to long after move-in—is a delightful experience,” said Chad Sotelo, Senior Vice President and Business Unit General Manager of RLC Residences and Chief Marketing Officer of Robinsons Land.

“RLC Residences is redefining the residential property market through elevating their customer experience with the power of the Salesforce Platform,” said Sujith Abraham, Senior Vice President and General Manager, Salesforce ASEAN. “RLC Residences is using our data meshing capability to unify their customer data across Salesforce and other data sources, through zero copy, to build a more unified view of their customer.

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