Korean fried chicken has captured the hearts and taste buds of many Filipinos, becoming a popular choice for gatherings, hangouts, and casual comfort food. It’s crispy, flavorful, and, above all, satisfies that craving for a savory and filling meal. BOK Korean Fried Chicken, established in 2020, leans into this trend with a unique approach.
How BOK Korean Fried Chicken delivers hot and enjoyable meals to every customer’s table with GrabFood They prioritize community, calling their loyal patrons “BOKada,” a clever play on “barkada” that reflects the communities and friend squads they hope to bind together even more through their menu’s flavors.
Now, BOK has expanded to 20 branches across Metro Manila and nearby provinces like Cavite and Laguna, strategically located near schools and office areas with high foot traffic. Micah highlights that being part of GrabFood has helped them reach a diverse and loyal customer base, while also boosting sales. “GrabFood has made it easier for customers to discover us and order from us. Increased visibility has not only boosted our sales but also helped us build a loyal customer base along the way,” she shares. The partnership’s impact went beyond just sales, it provided BOK with valuable insights on how to improve.
Micah appreciates Grab’s commitment, noting that “GrabFood is invested in our success—they put time and effort into regular meetings, helping us improve and perform better. It’s clear for us that when Grab grows, we also grow with them.”Micah also encourages other small businesses to embrace partnerships with platforms like GrabFood. “It can really open opportunities to reach a wider audience.
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