ABS-CBN and the Department of the Interior and Local Government (DILG) inked a partnership to support the government agency’s anti-illegal drugs advocacy campaign, Buhay Ingatan, Droga’y Ayawan (BIDA) program, last Thursday (Oct 26).
To support Buhay Ingatan, Droga’y Ayawan programAt the memorandum of agreement signing event, DILG Sec. Benjamin “Benhur” Abalos Jr. highlighted ABS-CBN's strong reach and its artists' influence on the public.ABS-CBN and the Department of the Interior and Local Government inked a partnership to support the ’s anti-illegal drugs advocacy campaign, Buhay Ingatan, Droga’y Ayawan program, last Thursday . At the memorandum of agreement signing event, DILG Sec. Benjamin “Benhur” Abalos Jr.
Also present at the MOA signing were ABS-CBN chairman Mark Lopez, president and CEO Carlo Katigbak, and COO of broadcast Cory Vidanes, DILG undersecretaries and other officials. ABS-CBN's commitment to the anti-drug campaign dates back to 2017 when the company helped the government boost its anti-drug campaign with select Star Magic artists raising public awareness about the harmful effects of illegal drugs.
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