Zii Jia to get ‘image rights’ payment for Thomas Cup appearance

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Zii Jia to get ‘image rights’ payment for Thomas Cup appearance
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KUALA LUMPUR: The country’s professional men’s singles shuttler, Lee Zii Jia’s inclusion in the Thomas Cup squad has come with a cost, as the Badminto...

: The country’s professional men’s singles shuttler, Lee Zii Jia’s inclusion in the Thomas Cup squad has come with a cost, as the Badminton Association of Malaysia has to pay ‘image rights’ for the player.

“We value the importance of image rights that is essential for the livelihood of a professional athlete independent from the association. We are very glad that BAM recognises this and is supportive of the existence of professional athletes. Team LZJ also said that world number 11 Zii Jia’s desire to represent Malaysia in the Thomas Cup, scheduled from April 27 to May 5 in Chengdu, China was never in question.

The national team is sponsored by Japanese sports equipment manufacturer, Yonex, while Zii Jia, who left BAM in a controversial manner in January 2022, is under contract with Taiwanese brand, Victor.

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