TORONTO — A new survey suggests that trust in mainstream news is dropping as younger Canadians seek out alternative sources of information.
More than half of respondents to a survey conducted by Maru Public Opinion said they see established news media as the most trustworthy source of information, a seven per cent decline from 2020.Sign up to receive daily headline news from Ottawa Citizen, a division of Postmedia Network Inc.By clicking on the sign up button you consent to receive the above newsletter from Postmedia Network Inc. You may unsubscribe any time by clicking on the unsubscribe link at the bottom of our emails.
The survey found that Canadians aged 18 to 34 are the least likely to find traditional news outlets the most trusted source of news at 36 per cent compared to 72 per cent of Canadians aged 55 and up. It found that alternative news media such as podcasts have become an increasingly popular source of news for younger Canadians as 17 per cent of Canadians aged 18 to 34 said they have shifted to podcasts to source information in the last year, the biggest medium shift among this age group.
Similar trends point to Canadians 55 and up who have been the main driver of the shift toward online news consumption, as 23 per cent said they read more online news compared to last year, up from 17 per cent from 2021.
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