For my generation, drinking has always been a given. But our relationship with booze is overdue some examination, says psychiatrist Tony Rao
a growing popularity of low-alcohol drinks, with generation Z and millennials in the UK most likely to be “blenders” – people who switch between no/low-strength and full-strength alcoholic drinks on the same occasion.
But despite the wealth of lower-alcohol alternatives now available, baby boomers show little sign of embracing a change in their drinking habits. Whether it is the number of people drinking above recommended guidelines, alcohol-specific deaths or alcohol-related admissions to hospital, older peopleTo change attitudes towards drinking among older people, we need to encourage a different type of social contagion, based around exposing the true extent of harm from alcohol.
for alcohol use and feeding back the results from blood tests can help older people make informed choices about changing their drinking habits.in highlighting the problem. Perhaps what we need is an ambassador for older people and alcohol-related harm if we are really to inspire a collective wake-up call among my generation. Any nationwide campaign treads a delicate path if it wishes toamong older people particularly vulnerable to loneliness and its harmful impacts.
After nearly 25 years dedicated to reducing harm from alcohol among older people, I still think they can be nudged into a different mindset. Projects such ashave left a legacy in pointing out the health risks from alcohol, and I have little doubt that dry January will engage an increasing number of older people.
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