‘WAKEUP CALL’: Anheuser-Busch chief exec vows Bud Light will make comeback

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‘WAKEUP CALL’: Anheuser-Busch chief exec vows Bud Light will make comeback
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Anheuser\u002DBusch InBev exec admitted Bud Light’s recent woes have been “an important wakeup call” but believes the brand will make a comeback.

Getty ImagesAnheuser-Busch InBev’s chief marketing officer Marcel Marcondes acknowledged Bud Light’s recent woes have been “an important wakeup call” but believes the brand will make a comeback.THIS CONTENT IS RESERVED FOR SUBSCRIBERS ONLYUnlimited online access to articles from across Canada with one account.

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