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The post-financial crisis period has seen price momentum strategies – buying top performing stocks with the expectation that they will continue to lead the market – gain popularity among fund managers thanks to consistent success. Recently, however, value investors have finally started to outperform, and it’s a trend BofA Securities cross-asset and quantitative strategist Alex Makedon expects to continue.
Price momentum strategies generally outdistanced the benchmark S&P 500 from 2009 to 2020. But, value stocks have generated a 30 percentage point return since December 2020 versus flat returns from price momentum.
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