NEW YORK : Amazon.com Inc isn't the only U.S. retailer accused of using deceptive tactics to sell memberships to shoppers. From big-box chains Walmart and Best Buy to specialty retailers like Savage X Fenty and Adore Me, retailers' subscription programs are facing growing scrutiny. Many collect mon
NEW YORK : Amazon.com Inc isn't the only U.S. retailer accused of using deceptive tactics to sell memberships to shoppers.
Amazon is under fire from the U.S. Federal Trade Commission, which filed a lawsuit against it in Seattle. The FTC accused the e-commerce giant of duping"millions of consumers" into purchasing subscriptions for Prime services. Prime members in the United States pay $139 per year for free delivery, and drive much of Amazon's sales volume.
William Kovacic, a professor at George Washington University Law School and former commissioner of the FTC, said that the Amazon lawsuit is a way"to make a point," change Amazon's practices and"develop a template for standards for the entire sector." The nonprofit said that Savage X Fenty lured shoppers to the site with VIP member discounts on lingerie and automatically enrolled them in its membership program without fully disclosing the terms and conditions.
In 2016, Truth in Advertising filed a lawsuit against Adore Me, then an independent company, for its VIP membership pricing program. The retailer reached a $2.35 million settlement with more than two dozen states over its practices earlier in June. His lawyer, Spencer Sheehan, did not immediately respond to emails and calls for comment. The lawyer previously told a media outlet that the parties"resolved the action to our mutual satisfaction." Walmart did not immediately comment.
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