TORONTO — The Toronto International Film Festival is set to lose Bell as its leading sponsor. Bell has been a festival partner since 1995 and has its name on TIFF's downtown headquarters, located in the heart of the entertainment district on King Street West. Bell spokesperson Ellen Murphy says those naming rights end when the sponsorship expires at the end of December. Murphy says the communications giant opted not to renew the contract. News of Bell's departure comes as organizers and film buf
TORONTO — The Toronto International Film Festival is set to lose Bell as its leading sponsor.
News of Bell's departure comes as organizers and film buffs brace for a reduced celebrity presence at next month's festival due to ongoing Hollywood strikes. TIFF said in a statement that the 28-year partnership has greatly contributed to its growth and success.
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