Threads User Engagement Continues to Drop, Adding Urgency for New Features

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Threads User Engagement Continues to Drop, Adding Urgency for New Features
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New data show user engagement on Threads has fallen 70% as executives continue to focus on options such as a chronological feed

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https://www.wsj.com/articles/threads-user-engagement-continues-to-drop-adding-urgency-for-new-features-8ed2f384 ByMeta executives have signaled that they don’t see the falloff as worrisome and have said they are working on additional features.User engagement on Threads has continued to fall after an initial surge in sign-ups, putting pressure on parent

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