The omnipresence of technology in our lives cannot be questioned. In fact, it is largely about keeping up with the changes in a rapidly evolving landscape.
It’s not surprising to know that artificial intelligence has taken center stage for a couple of years now, and 2025 will predictably see the scaling up of AI offerings – at least, according to forbes.com, which includes AI among consumer trends shaping business next year. Contributor Mary Meehan lists three things that will happen in the AI space next year: further integration into daily life, businesses keeping pace with its offerings, and the continuous discussion about ethics.
AI dominates various spaces this year and is top of mind for tech customers and fans. It is not, however, the only thing of note. Let’s list down what defines tech in 2024.If 2023 was the year of AI discovery, 2024 was when we derived value from it, says McKinsey.com in “The state of AI in early 2024: Gen AI adoption spikes and starts to generate value.” More companies are adopting Gen AI and realizing benefits through less cost and higher revenues.
Consulting firm Ernst & Young says Gen AI assistance will influence the consumption of goods and services further. The article “How is Gen AI evolving consumer experiences both today and in the future” forecasts that Gen AI assistants will “automate basic buying activities, leverage AI nudges to inform healthier, better life choices, and engage with more personalized products, media and experiences.
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