The name of Ontario's first corporately-branded train station makes no sense

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The name of Ontario's first corporately-branded train station makes no sense
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The name of Ontario's first corporately-branded train station makes no sense Ontario

"What was formerly known as the Oshawa GO station will now be referred to by its brand-new name – Durham College Oshawa GO," tweeted the school, revealing that it had"embarked on a 10-year station naming agreement" with Metrolinx.

So transit users are going to be getting off at the Durham College Oshawa GO station only to discover that they're nowhere near Durham College's Oshawa campus for... a DECADE?!?!?!?To be fair, Durham College feels more appropriate as a regional transit sponsor than some other brands, but this is only the first naming agreement to be announced.

More corporate rebrandings around the Metrolinx network are expected to follow now that the program is launched, and people are facetiously excited about which companies might take part."So can we be looking forward to Pornhub Old Cummer station in the future?" joked another, referencing a station on the TTC network, for which naming rights are not currently being sold .

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