THE MOJ: Lions open at home with a roar, both on and off the field
Okay, I’ll stop with the LL Cool J references but the two-time Grammy winner did set the tone for a tremendous event at BC Place Stadium Saturday.
There’s still a lot of work to be done when it comes to achieving that goal each time out but Doman and the Lions marketing team headed by President Duane Vienneau and Director of Business Operations / Marketing Carolyn Cody are doing a great job in reconnecting with fans who have been estranged from the team while connecting with new ones as well.
A friend of mine was looking to by some Lions merchandise about an hour before kickoff so we took the elevator down to the 200 level as I remembered that there was a merchandise shop set-up there. I was surprised to see how much bigger the retail area was than before and then even more surprised to see the volume of people shopping.As for the game itself, the Lions defence set the tone early even if two major turnovers did get called back.
Regardless of the end result, the Lions defence had sent a message that they were to be the hammer and the Elks the nail for the remainder of the afternoon. Yes, the Lions were without two of their top wideouts in Lucky Whitehead and Keon Hatcher but the offense still has enough talent to be successful with the likes of Rhymes, Alexander Hollins and Jevon Cottoy as receivers.
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