The Big Read: 'Part of the family' - the rising status of pets among households and what it means for society

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The Big Read: 'Part of the family' - the rising status of pets among households and what it means for society
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SINGAPORE: Every few hours while overseas, Mrs Chan would look at her home’s internet surveillance camera to check on her beloved “furkid” Coco Bean - only to find the brown bundle of fur waiting by the main door. It was a hard sight to bear, and she could not stop thinking about her pet t

SINGAPORE: Every few hours while overseas, Mrs Chan would look at her home’s internet surveillance camera to check on her beloved “furkid” Coco Bean - only to find the brown bundle of fur waiting by the main door.

“We were also mindful of Coco's behaviour on board the flight, making sure that she wouldn't bark or create any disturbance for other passengers. Fortunately, Coco is well-behaved and most passengers didn't realise she was onboard the plane,” said Mrs Chan.airline that allows Coco Bean to travel in the cabin, to planning an entire trip around her beloved pet, the woman told TODAY that the hassle is all worth it to bring her “furkid” along.

The pet cat population hovers around 94,000 this year, a jump of almost 10 per cent compared with 2019.Mr Kam Kok Yen, head of animal health at pharmaceutical company Boehringer Ingelheim Malaysia, Singapore and Indonesia, said that the increased spending has been fuelled by the humanisation of pets.

Their love and dedication transcend money and time. One “pawrent” to two dogs founded a premium pet accessories company to ensure they are comfortable while stylish. Another has dedicated Saturdays to walk with his cats - bringing together a community of fellow cat-lovers. But before her mother could swing the cane, Ms Quek’s Samoyed came to her rescue, blocking the cane. It then charged and chased after her mother to protect the girl.

Ms Emmanuella Quek and her husband Mr Derrick Khoo, with their three pets, Oreo, Olive and O’Lulu, in their home on Jun 15, 2023. Of his nine cats - all of which have been either adopted, rescued or gifted - exotic Persian cat Bumblebee is the most well-known; it is the face of his social media account Myloverlycats.

As for 37-year-old Nicole Kow, her six-year-old pups spurred her to start a pet accessories business on the side while working in the marketing department of her family’s design and building firm Nic & Wes Builders. For Ms Trina Liang, beyond the time spent in helping Max, her Singapore Special, open up to humans, she also has one small indulgence for the dog - its wardrobe.

She has also spent about S$200 on Rex Specs, which protects her dogs’ eyes from the wind, dust and sun as they go on a drive to the park. But beyond the holidays, there are the outfits for Coco Bean, and the home-made annual birthday cake. And like other pet owners, Mrs Chan also sends the toy poodle for annual health examinations to ensure that Coco Bean is in the pink of health.

Pointing out that unlike humans, pets do not have welfare or government support for medical bills, Ms Quek reiterated the importance of thinking twice before adopting a pet.Commentary: I love dogs, but please don’t bring them to the officeThe perception that pets are family and benefits their human owner’s well-being has led to the growth of a wellness industry for pets here.

This desire for better healthcare has shaped veterinarian services in Singapore. RehabVet, for one, was established in 2019 to provide rehabilitation services for animals, with a focus on mobility issues. Health concerns aside, veterinarians are also seeing a rise in demand for hospice and palliative care for animals.

She helps to make the sick pets comfortable by providing Traditional Chinese Medicine treatments, or doing routine check-ups, among other things. About 40 pet owners buy these kits in Singapore each year, said Ms Sharifah Khairiyah Syed Mohamad, director of Singapore and Malaysia at EasyDNA. The insurance plan, distributed by Income Insurance and Aon, allows owners to cover themselves from unexpected medical treatment for their pet dogs and cats. Some specified congenital and hereditary conditions and medical treatments like chemotherapy can be covered as well.

"Pawrents" who cannot bear to leave their pets alone at home, or know they need to provide their energetic pets with activities throughout the day spend between S$500 and S$800 a month to send them to the human equivalent of a kindergarten about twice each week. Mr Tan Shen Kiat of Kith & Kin Law Corporation said the firm has seen growing interest in estate planning among pet owners, and has completed two such plans involving pet care last year.

Private cremations and cremation with ashes collected by owners make up 20 per cent and 38 per cent of cremation services provided by Mandai Pet Sanctuary. A majority still opt for communal cremation, where the ashes are scattered in a communal burial ground. Some pet owners are also opting for more environmentally friendly ways to send their pets off. While the procedure might be longer - taking up to 24 hours - aqua cremation has attracted the interest of some pet owners in Singapore.

Working on the trading floor in full view of others amid the hustle and bustle, she recalled crying while her colleagues laughed. For example, Colombia has a law that grants employees in the South American country two days’ paid leave if their pets die. However, such leave is not governed by legislation, and hence companies will find it “vital to carefully define eligibility through a comprehensive internal policy”.

Those who spoke to TODAY cited concerns about medical bills, lack of regulations around pet services and having to rely on crowdfunding for blood transfusions to save their pets’ lives in a medical emergency. They also noted that public transport options for pets are limited, and that some taxi drivers turn them away.

However, he noted that some suggestions could be difficult for the government to implement due to the tight fiscal budget it has to work with. He also noted that there are"religious reasons" that must be taken into consideration.

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