Tesla to slash solar panel prices by up to 38 per cent: report GlobeBusiness
After reporting a 36 per cent slide in solar installations in the first quarter, Tesla said last week that it introduced a new solar price and selling strategy without giving any specifics.In 2016, the electric car maker bought SolarCity for $2.6-billion, through which the company planned to offer solar panels and home battery storage systems to consumers.
Tesla sought to sell solar panels in its retail stores and online in a bid to align it with the company’s aspirational luxury car brand. The move was a sharp reversal from SolarCity’s populist vision of making rooftop solar accessible to all, and sales under Tesla have lagged. Late last year, Tesla cut prices on its residential solar systems.
At the same time, solar roof tiles that the company unveiled in late 2016 have yet to be produced in meaningful quantities. Tesla Chief Executive Officer Elon Musk has said the solar roof, which generates solar energy without the need for traditional rooftop panels, is a cornerstone of his strategy to sell a fossil-fuel-free lifestyle under the Tesla brand.Data UpdateDue to technical reasons, we have temporarily removed commenting from our articles. We hope to have this fixed soon. Thank you for your patience.
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