Taylor Swift continues to dominate coverage as she supports Travis Kelce of the Kansas City Chiefs — here's what the melding of two of America's biggest pop culture phenomena mean for both Swifties and the NFL.
Travis Kelce enjoyed one of the biggest and best days of his NFL career in Kansas City's victory over the LA Chargers on Sunday.
The Chiefs are still undefeated when Swift attends their games — she's attended four now and only missed one game against the Minnesota Vikings in Minneapolis in Week 5 .
The spokesperson told AP that Kelce's 87 jersey "was one of the top-five-selling NFL players" on that day.searches for "Travis Kelce jersey" were 12 times higher than averageIn that game, during what may become known as the pre-Swift era, Kelce caught six passes for 81 yards and scored a touchdown. "It was a perfect storm of pop culture and sports colliding in a really positive way, with two incredibly passionate fan bases merging together and interacting in ways that they hadn't before,' Ian Trombetta, the NFL's senior vice president of social, influencer and content marketing told AP.
He later named Swift as his celebrity crush and, as such, acknowledged that he had "brought all this attention to me".ABC Sport Daily is your daily sports conversation. We dive into the biggest story of the day and get you up to speed with everything else that’s making headlines."I'm the one that did the whole friendship bracelet thing and told everybody how butthurt I was that I didn't get to meet Taylor."What's real is that it is my personal life.
A risk of that is over-saturation — particularly on broadcasts where any time Kelce does anything on the field, it's only a matter of seconds before the TV director cuts to Swift in the stands."Is the NFL overdoing it?" Jason Kelce — whose Philadelphia Eagles team is the one Swift supposedly supports — asked Travis on a recent episode of the podcast they share.The NFL, though, defended milking the budding romance as much as they could.
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