A union-backed BC startup hopes to make it easier and safer for today’s workers to organize with a new, anonymous web tool.
A pair of B.C. unions have put cash behind a homegrown tech platform that hopes to make it easier and safer for workers to unionize.
The app has yet to be used to certify a workplace and it’s not known if the labour board would accept digital certification cards. That process can be labour intensive for private sector unions, whose overall membership has fallen drastically since their peak in the 1960s and 1970s. Some employees also fear repercussions if management learns they are involved in organizing efforts.
Brecht said it could also be very useful in canvassing a broad number of workplaces all at once or trying to recruit a large number of people in a given industry, something union organizers call “blitzing.” He said a key test for the platform will be making sure employees can still contact organizers directly and have the ability to decide which union should represent them.Mosterd, 29, said he intends to charge participating unions a fee to subscribe to and use the platform. But he says his main objective is to support people his age who may not be familiar with the benefits of unionization.
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