Apple’s latest chips offer a look ahead to where the company may be pushing its desktop and laptop devices.
Apple’s latest computer chips promise faster and more efficient processing, and a huge leap in graphics power, while offering a look ahead to where the company may be pushing its desktop and laptop devices.
Apple’s new MacBooks, with the M3 Max chip, are up to 11 times faster than the fastest Intel-based model it made. For example, the company said the M3’s efficiency cores were up to 50 per cent faster than M1, with the AI engine performing 60 per cent faster. The redesigned graphics processing unit could run pro apps two-and-a-half times faster, it said, or offer the same performance as M1 while using half the power.
First, it made several comparisons between the new M3 chips and Intel silicon, targeting both creatives using Windows PCs and Mac users who haven’t upgraded their devices in three years or more. Compared with the recent Core i7 1360P, Apple said the M3 matched its CPU performance at a quarter of the power consumption. It also said the fastest new MacBook, with the M3 Max, was a stunning 11 times faster than the most powerful MacBook Pro it made using Intel chips.
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