PLDT taps new tech to enhance customer service

PLDT Group said it is committed to enhancing customer satisfaction by leveraging cutting-edge digital technologies. PLDT Inc. and Smart Communications

PLDT Group said it is committed to enhancing customer satisfaction by leveraging cutting-edge digital technologies.

“The success or failure of our company hinges on our customers, and we must always prioritize their satisfaction,” he said. “It is clear that innovation like AI, bots, and recommendation engines are transforming the way we serve our customers. But it is our responsibility to ensure that while we leverage technology, our personal touch remains strong and unmistakable,” said Smart chief operating officer Anastacio Martirez.

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